The Thrive Diet
The Thrive Diet is a long-term eating plan that will help you develop a lean body, sharp mind, and everlasting energy, whether you’re a professional athlete or simply looking to boost your physical and mental health. One of the few professional athletes on an entirely plant-based diet, Brendan Brazier researched and developed this easy-to-follow program to enhance his performance as an elite endurance athlete.
Brazier clearly describes why it’s easier for the body to utilize nutrient-rich foods in their natural state than refined, processed foods and how to choose nutritionally efficient, stress-busting whole foods to maximize energy and health. And because plant-based foods are more environmentally friendly to produce, you’ll also help the planet while improving your personal health.
A plant-based diet and lifestyle plan for achieving maximum health, physical strength, and mental dexterity, developed by a professional Ironman triathlete
- Lower body fat and increase muscle tone
- Diminish visible signs of aging
- Increase energy and mental clarity
- Sleep better and more restfully
- Experience better moods
- Build a stronger immune system
- Lower cholesterol
- Eliminate junk-food cravings
Brendan Brazier is a professional Ironman triathlete and creator of VEGA, an award-winning whole food plant-based nutritional product line that’s available in natural and health food outlets. The 2003 and 2006 Canadian 50km Ultra Marathon Champion, he is a renowned speaker and sought-after presenter throughout North America. Brazier testified in 2006 before the United States Congress about the significant social and economic benefits that can be achieved by improving personal health through better diet. In 2007 he was named one of The 25 Most Fascinating Vegetarians by VegNews Magazine. He lives in Vancouver, Canada. www.brendanbrazier.com
“The Thrive Diet is an authoritative guide to outstanding performance, not just in top-level athletics, but in day-to-day life. Written by one of the world’s leading authorities on nutrition for professional athletes, it brings sports enthusiasts to their peak and helps everyone—athlete or not—to recover from stress and feel their best. This book sets aside the myths that have held many people back, and provides a state-of-the-art program for top health.”
—Neal D. Barnard, M.D., president, Physicians Committee for Responsible Medicine
The Thrive Diet features:
- A 12-week whole foods meal plan
- Over 100 easy-to-make recipes with raw food options that are free of dairy, gluten, soy, wheat, corn, refined sugar
- Exercise-specific recipes for pre-workout snacks, energy gels, sport drinks, and recovery foods
- An easy-to-follow exercise plan that compliments the Thrive Diet program.