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fitness-patterns

Fitness Findings

In December of 2013 Fitness Town commissioned an Ipsos Reid survey to learn more about the fitness habits of those living in the Lower Mainland. Almost 1,000 participants were asked a number of questions. Some findings were as anticipated and others, not so much. Here are some of the stats we found with a little commentary from our marketing team Naomi or Night Hawk (N) and Malcolm or Maverick (M) and yes we have code names, because...why wouldn't you!   1. 42% of Vancouverites...

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